Corporate Sponsorship (Goal: 10-15% of Revenue)
While foundation grants are often
considered available to any nonprofit, they can be challenging to
earn. We’ll cover grants next, but a more achievable financial goal
may include local businesses as corporate sponsors. Not only do corporations
receive the tax-deductible benefits of donating, but you can also recognize
corporate sponsors on your website and other marketing materials. This
relationship brings much-needed funds to nonprofit organizations and
advertising for the sponsoring organization.
Companies will also often consider
in-kind donations, such as equipment, services, or items the organization would
otherwise need to purchase. These gifts are a great way to reduce operating
expenses for nonprofit organizations. For example, a nonprofit organization
providing tutoring to children may ask a local electronics store for computers
removing the need to raise funds and purchase the devices.
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